Saturday night will be the biggest night in boxing in quite some time. Floyd Mayweather is fighting Manny Pacquiao. The fight took years to be agreed upon. The payday for the boxers will be enormous, as the fight is expected to generate hundreds of millions of dollars.
The tale of the trademarks is much more lopsided than the tale of the tape: Mayweather owns more than 100 applications and registrations at the USPTO; Pacquiao owns none (although his trainer owns one).
Here is a guide to the many trademarks viewers will see in the ring [click marks for USPTO records]:
Mayweather Trademarks
- CENTS EQUALS DOLLARS – hats and caps
- ¢ = $ – apparel
- THE MONEY TEAM – Wearing apparel, namely, t shirts, hats, caps, jackets, warm up suits, jogging suits, jackets with hoods and sweat pants
- TMT – t-shirts, tank tops
- HARD WORK & DEDICATION – t-shirts, tank tops
- – tshirts
Promoters
- TOP RANK – Entertainment services, namely, staging and conducting boxing matches
- MAYWEATHER PROMOTIONS – Entertainment services, namely, arranging and conducting sporting events, musical concerts and entertainment shows; production of television programs featuring sporting events, musical concerts and entertainment shows
Boxers’ apparel and equipment
- – [gloves to be worn by Mayweather] boxing equipment, namely, boxing gloves, boxing training gloves, head guards, mitts, punching bag gloves, speed bags, double end bags, heavy bags; protective athletic equipment, namely, wraps, and foul cup protectors
- [gloves to be worn by Pacquiao] Boxing Gloves, Fighting Gloves, Amateur Fighting Gloves, Training Gloves, Bag Gloves, Headguard and Cheek Protectors, Foul-Proof Protection Cup, Kidney and Foul Protection Cup, Training Bag, Speed Striking Bag, Double-End Bag, Punch Mitts, Punch Round Cushion, Corner Cushions, Safety Corner Cushions, Striking Bag Platform, Amateur Headguard, Giant Boxing Gloves
More trademarks on display at the fight
- operation of casinos and more
- [The mark consists of a configuration in the form of a lion sculpture which serves as the entrance into the establishment in which the services are rendered. The lining is a feature of the mark and does not indicate color] hotel, restaurant, providing convention facilities; entertainment services; namely, operation of theme parks, operation of casinos
- FREDDIE ROACH – [Pacquiao’s trainer] Athletic training services; Instruction in the field of boxing; Personal coaching services in the field of boxing; Physical fitness training services; Sports training services; Training services in the field of boxing
- FanDuel – [a major sponsor] Entertainment services in the nature of fantasy sports leagues
- LET’S GET READY TO RUMBLE – entertainment in the nature of a live announcer and in the nature of pre-recorded announcements recorded on audio, video and electronic media, namely, radio, television, motion picture trailers, videotapes, CD’s, the global computer network, computer software and other electronic disks, namely, laser, CD-ROM, DIVX, and DVD, and performed or broadcasted at sporting, entertainment and cultural events
- FLYWIRE – [Nike shoe technology worn by Pacquiao] Footwear
- MOTOLITE – [Philippine company that is a major Pacquiao sponsor] vehicle storage batteries
- TECATE – beer sponsor
- AIRASIA – [a Pacquiao sponsor] Transport, namely, transport by air; air transport; air freight shipping services; freight forwarding; passenger transport; transport of travelers; transportation reservation; travel reservation; travel arrangement; air transportation services for cargo; piloting; warehousing; storage of goods
- WBC – [one of the title belts at stake] PROMOTION OF PUBLIC AWARENESS OF AND INTEREST IN THE SPORT OF BOXING AND ENHANCEMENT OF THE QUALITY OF THE SPORT OF BOXING
- UNITED STATES ANTI-DOPING AGENCY will be testing the boxers – Drug testing for the use of illegal or prohibited performance enhancing substances or methods by participants in various sports
As with any big televised event, viewers are very likely to be inundated with trademarks during the fight, before and after the fight, and during the commercials.