Saturday night, in Las Vegas, Floyd Mayweather and Conor McGregor will square off in what is likely to be the richest and most widely watched boxing match ever. With so much money at stake, there are of course many trademarks involved.
Here is a guide to the many trademarks viewers will see in the ring [click marks for USPTO records]:
Mayweather Trademarks – Mayweather promotions owns more than 200 trademark applications and registrations. Here are some of them:
- CENTS EQUALS DOLLARS – hats and caps
- ¢ = $ – apparel
- THE MONEY TEAM – Wearing apparel, namely, t shirts, hats, caps, jackets, warm up suits, jogging suits, jackets with hoods and sweat pants
- TMT – t-shirts, tank tops
- HARD WORK & DEDICATION – t-shirts, tank tops
- – tshirts
Conor McGregor Trademarks
- CONOR McGREGOR – pending application for variety of goods and services, filed in January 2017
- THE NOTORIOUS – pending application for variety of goods and services, filed in January 2017
- NOTORIOUS – pending application for beer and alcoholic beverages, filed July 13, 2017
Promoters
- MAYWEATHER PROMOTIONS – Entertainment services, namely, arranging and conducting sporting events, musical concerts and entertainment shows; production of television programs featuring sporting events, musical concerts and entertainment shows
- WBC – [The World Boxing Council will award “The Money Belt” to the winner of Saturday’s fight between Floyd Mayweather and Conor McGregor.] PROMOTION OF PUBLIC AWARENESS OF AND INTEREST IN THE SPORT OF BOXING AND ENHANCEMENT OF THE QUALITY OF THE SPORT OF BOXING
Top Sponsors
Broadcast/Stadium
- SHOWTIME PPV
- Arena
- LET’S GET READY TO RUMBLE – entertainment in the nature of a live announcer and in the nature of pre-recorded announcements recorded on audio, video and electronic media, namely, radio, television, motion picture trailers, videotapes, CD’s, the global computer network, computer software and other electronic disks, namely, laser, CD-ROM, DIVX, and DVD, and performed or broadcasted at sporting, entertainment and cultural events
As with any big televised event, viewers are very likely to be inundated with trademarks during the fight, before and after the fight, and during the commercials.