Sellers on Amazon can take advantage of a great tool to have more control over their online store and sales. The Amazon Brand Registry allows owners of a trademark to protect their goods from counterfeiters and those infringing on the brand. There are just three basic requirements to register your brand with Amazon:
- A pending application or valid registration at the United States Patent and Trademark Office;
- The trademark must appear on the packaging of the products or on the products themselves
- A list of the categories the brand is featured in, such as sporting goods or clothing.
In other words, by filing a trademark application with the USPTO, one can get into the Registry with Amazon in just a matter of days.
We have worked with dozens of clients to secure protection on the Amazon Brand registry. Use the link below to connect with us if you’d like to discuss how this applies to your brand.
