I blogged here less than a month ago about the Tim Tebow phenomenon. At the time in mid-December, there were four trademark applications referencing “Tebow” plus two owned by his charitable foundation. I closed the post by stating “If Mr. Tebow’s winning continues in the NFL, I suspect we will be seeing more TEBOW related filings from him and from others!
Guess what happened? Tebow’s Denver Broncos made the playoffs. And they won their Wild Card game against the Steeler last weekend even though few prognosticators gave them any chance. Before the game, sports talk shows were speculating about whether Tebow might be benched during the game or whether, if the Broncos lost, he might start next season as a back up quarterback again.
But Tebow defied the odds, played incredible, and led the Broncos to an upset victory on the first play of overtime.
And in the weeks since my last post, as his legend has grown, so too has the number of trademark filings! Here are the latest filings by others [click mark for link to USPTO records]:
- WHAT WOULD TEBOW DO – Short-sleeved or long-sleeved t-shirts
- TEBOWING – Cloth flags; Fabric flags; Fabrics that may or may not have printed patterns and designs thereon for use in textile applications, namely, the manufacture of apparel, upholstery, signage, flags, banners and wallpaper; Nylon flags
- TEBOWING – Insulating sleeve holder for beverage cups; Insulating sleeve holder for bottles; Insulating sleeve holders for beverage cans
- TEBOWING – Online and website-based education and entertainment in the field of training, sports, and cultural activities; personal appearances
- TEBOWING – Sporting goods, toys, and games; bobble head dolls, gymnastic and sporting articles, target games, kites, toy action figures, board games and card games, disc-type toss toys, bows and arrows, balls of all kinds, dolls, doll playsets, plush toys, toy vehicles, toy cars, toy trucks, toy bucket and shovel sets, roller skates, hobby craft kits to produce toy model airplanes, toy rockets, toy guns, toy holsters, musical toys, jigsaw puzzles, badminton sets, bubble making wands and solution sets, toy figurines, toy banks, puppets, toy balloons, yo-yos, skateboards, surfboards, snowboards, wakeboards, skiis, scooters and costume masks; and hand-held units for playing electronic and video games
- TEBOWING – Men’s, women’s, and children’s clothing, footwear and headwear, namely, t-shirts, shirts, sweat shirts, jerseys, shorts, sweat pants, jackets, skirts, dresses, visors, hats, caps, scarves, gloves, infant onesies, infant bibs, hosiery, neckties, pajamas, robes, night shirts, night gowns, underwear, head bands, wrist bands, swim suits, tank tops, pants, coats, sweaters, leotards, leg warmers, stockings, socks, panty hose, tights, belts, shoes, athletic shoes, slippers, boots, sandals and rainwear
- TEBOWING – Paper goods, namely, posters, school supplies, books, magazines, party goods, playing cards, stationery, mounted and/or unmounted photographs, comic books, calendars, notebooks, memo pads, pens, pencils, stickers, erasers, pencil sharpeners, pencil cases, staplers, writing paper, envelopes, paper weights, paper coasters, paper mats, giftwrap paper, drawing rulers, postcards and trading cards
- TEBOWING – Jewelry, clocks, watches; cuff links, belt buckles, tie pins, ornamental pins, holiday ornaments, money clips
- TEBOWING – DVDs, CDs, CD-ROMs, sunglasses, sound recordings, video recordings, USB sticks, computer games, mobile phone applications
- Winning is INeviTEBOW – Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms
- TEBOW TOWEL – Football towels; Hand towels
- There is no I in Tebow – Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms
- TEBOWNED – Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms
- TEBOWN3D – Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms
- you’ve been tebowized – Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Clothing for athletic use, namely, padded shirts; Collared shirts; Hooded sweat shirts; Long-sleeved shirts; Night shirts; Sport shirts; T-shirts
And here are the trademark applications recently filed XV Enterprises LLC, the marketing and talent agency that represents Tebow and is run by his brother:
- TIM TEBOW – DVDs, CDs, CD-ROMs, sunglasses, sound recordings, video recordings, USB sticks, computer games, mobile phone applications
- TIM TEBOW – Jewelry, clocks, watches; cuff links, belt buckles, tie pins, ornamental pins, holiday ornaments, money clips
- TIM TEBOW – Paper goods, namely, posters, school supplies, books, magazines, party goods, playing cards, stationery, mounted and/or unmounted photographs, comic books, calendars, notebooks, memo pads, pens, pencils, stickers, erasers, pencil sharpeners, pencil cases, staplers, writing paper, envelopes, paper weights, paper coasters, paper mats, giftwrap paper, drawing rulers, postcards and trading cards
- TIM TEBOW – Men’s, women’s, and children’s clothing, footwear and headwear, namely, t-shirts, shirts, sweat shirts, jerseys, shorts, sweat pants, jackets, skirts, dresses, visors, hats, caps, scarves, gloves, infant onesies, infant bibs, hosiery, neckties, pajamas, robes, night shirts, night gowns, underwear, head bands, wrist bands, swim suits, tank tops, pants, coats, sweaters, leotards, leg warmers, stockings, socks, panty hose, tights, belts, shoes, athletic shoes, slippers, boots, sandals and rainwear
- TIM TEBOW – Sporting goods, toys, and games; bobble head dolls, gymnastic and sporting articles, target games, kites, toy action figures, board games and card games, disc-type toss toys, bows and arrows, balls of all kinds, dolls, doll playsets, plush toys, toy vehicles, toy cars, toy trucks, toy bucket and shovel sets, roller skates, hobby craft kits to produce toy model airplanes, toy rockets, toy guns, toy holsters, musical toys, jigsaw puzzles, badminton sets, bubble making wands and solution sets, toy figurines, toy banks, puppets, toy balloons, yo-yos, skateboards, surfboards, snowboards, wakeboards, skiis, scooters and costume masks; and hand-held units for playing electronic and video games
- TIM TEBOW – Online and website-based education and entertainment in the field of training, sports, and cultural activities; personal appearances
photo from Denver Post