iPelton
Blog
Put me in coach, I’m ready to play… the trademark application baseball team
I love baseball! And baseball trademarks! To succeed in baseball,...
Read More >>>Tag Archives: video
5 Keys to an Effective Office Action Response
Here are some of the keys when responding to a trademark office action from the...
Read More >>>What are the potential costs of an unprotected trademark?
In this brief video (3:48), Erik discusses the risks and costs that businesses can incur...
Read More >>>The trademark iceberg: more than half is hidden from view
Comprehensive trademark protection, like an iceberg, features much more that cannot be seen at first....
Read More >>>Why (and how) I’m still learning about trademarks after 20 years
Even after 20 years of trademark experience, I keep investing...
Read More >>>Small business adaptations in the age of coronavirus
Over the last few weeks, I’ve been amazed and inspired by small businesses pivoting, shifting,...
Read More >>>Trademark Registration Doesn’t Cost Money, it Saves Money (video)
Learn why Erik believe that trademark registration doesn’t cost money,...
Read More >>>Some of my favorite trademarks, and what makes them special
In this video, I share some of his favorite trademarks and what makes them special....
Read More >>>20 Years of Trademark Experience – By the Numbers
Erik discusses some of the numbers from 20 years of practicing trademark, including more than...
Read More >>>When should a trademark registration renewal *not* be filed?
In this brief (less than 2 minutes) video, former USPTO examiner Erik shares some thoughts...
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