APRIL 2024

FROM ERIK'S DESK

April was a special month for spherical events... a few days ago we celebrated Earth Day, and a few weeks ago we witnessed the solar eclipse (about 85% totality here in Virginia). At EMP&A, we celebrate the Earth and give back to it every week by planting a tree for each client registration received from the USPTO. Over the last two years, we have planted more than 500 trees through One Tree Planted! And speaking of the eclipse... don't let your brand get eclipsed --- protect it with trademark registration!

- Erik

While there are countless benefits to registering your trademark, Erik shares his top 5 reasons here.

Wondering how you can use your trademark? Erik shares 25+ ways in this video. Check out more videos in our "25/25" playlist here.

When it comes to the news, Erik has some important tips for journalists to consider when reporting on trademark matters here.

We are delighted to participate as a proud sponsor for the Brand Action 2024 fundraiser, on May 20th during INTA Global in Atlanta. Learn how you can help at http://bit.ly/3TMbwQm.

Visit our website • Email us. • Call us at 703-525-8009

This publication has been prepared for the general information of clients and friends of the firm. It is not intended to provide legal advice with respect to any specific matter. Under rules applicable to the professional conduct of attorneys in various jurisdictions, it may be considered advertising material.

Erik M Pelton & Associates PLLC

111 Park Place

Falls Church, VA 22046

﻿FROM ERIK'S DESK

FROM ERIK'S DESK