DECEMBER 2023


FROM ERIK'S DESK

2023 was big year in the world of trademarks, with lots of changes and developments. The Supreme Court decided a trademark case in the spring, and recently heard a second case which has not yet been ruled on. The USPTO saw numerous major developments: the rollout of its new search system, the announcement of increased fees, and increased delays in filings. Scams continued to evolve in 2023, including scam phone calls. Trademark stories were frequently in the news, featuring brands from social media, major celebrities, and Taco Tuesday. (See video below for more)


2023 was also a busy year at EMP&A. Our clients received over 300 trademark registrations, we filed over 400 trademark applications at the USPTO, we launched an AI tool - ChatTM, our YouTube channel has over 100 new videos, while our Tricks of the Trademark podcast added over 50 new episodes. (See more in the Firm News, below.)


We couldn't have achieved any of this without our clients and community, and we look forward to continuing this trend of vibrant growth in 2024. Wishing you happy holidays and wonderful new year!

- Erik

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The trademark application process has many twists and turns, and Erik explains how it can be better managed with the help of an experienced trademark attorney in this video.

Erik shares six steps that a business can follow to build a strong brand here.

Merriam Webster's word of the year for 2023 is AUTHENTIC, and it aptly describes the way we operate as a small firm, and how we counsel our clients to think when they are building their brands. Erik explains more about why this resonates with him here.

Our 2023, wrapped:

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This publication has been prepared for the general information of clients and friends of the firm. It is not intended to provide legal advice with respect to any specific matter. Under rules applicable to the professional conduct of attorneys in various jurisdictions, it may be considered advertising material.

©2023 Erik M Pelton & Associates PLLC. All rights reserved.

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