AUGUST 2023

FROM ERIK'S DESK

“Perfection isn’t the end goal. Connection is.” This quote from Meghan Keaney Anderson (CMO, Wanderlust) captures why we have enjoyed making video content for more than 10 years. I would add that not only does video help make connections with our clients, it also helps us inform them. Our videos provide information, in a brief and and hopefully entertaining manner.

We began posting videos in 2010, and now our video library at www.erikpelton.tv contains more than 500 of them! We cover all types of trademark topics - from brainstorming to searching, registration to renewal, applications to infringement. Our channel also has shorts and more than a dozen playlists.

Drop me a line and let me know what you would like to see covered in our upcoming videos ([email protected]).

- Erik

The world of trademarks is constantly evolving. Erik shares 5 trademark tips he has learned so far in 2023 here.

Electronic signatures are a standard procedure for online documents—including trademark documents. Watch for details regarding this unique method for signing a trademark filing at the USPTO in this video.

Here are the key takeaways from the recent meeting of the Trademark Public Advisory Committee (TPAC): video.

We recently added another registered trademark to add to our collection. Brands on the Run® is our collection of short, location-based videos where we highlight clever branding that we see out in the world. Check out our YouTube playlist of Brand on the Run® videos here.

Visit our website • Email us. • Call us at 703-525-8009

This publication has been prepared for the general information of clients and friends of the firm. It is not intended to provide legal advice with respect to any specific matter. Under rules applicable to the professional conduct of attorneys in various jurisdictions, it may be considered advertising material.

Erik M Pelton & Associates PLLC

111 Park Place

Falls Church, VA 22046

﻿FROM ERIK'S DESK

FROM ERIK'S DESK