SERIAL is a hot new podcast from the producers of This American Life. Both the name and logo are terrific!
The name is terrific — short and unique. And suggestive of a show that is in “serial” format with new episodes published in succession.
The logo is fairly simple — it will primarily appear on small phone screens – but has enough in it to be interesting. And it suggests the “episode” format.
Just one criticism for the team behind Serial – no USPTO trademark application filed yet!