Protecting My Trademark In The Amazon Brand RegistryListen to this podcast and discover why it’s important to build your brand and trademark on Amazon brand registry? Read More |
Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counseling brands for maximum protection and growth.
KISS trademarksDid you know that the band KISS® owns a large portfolio of trademarks, and how that can relate to your trademarks? Read the recent Wall Street Journal interview with Gene Simmons referenced here. Read More |
A trademark case study: Bouquet BarLearn how a business that appeared on Shark Tank® took steps to ensure proper brand protection. More about this case study. Read More |
The bold brand building funnelIn this podcast, Erik discusses the steps to maximize trademark protection and brand effectiveness for new names. Read More |
What to expect at a Trademark Trial and Appeal Board (TTAB) hearing?Where are these hearings held? Who can request one and when? How much do they cost? How much time does each side get to present? This important podcast answers these questions and more. Read More |
When are my trademark registration renewals due?The deadline for trademark renewal filings can be quite confusing. Listen to Erik explain why, and how to ensure you don’t miss any renewal dates. Read More |
What makes a good trademark office action response?Taking care of the deadline is the first thing to be done. Listen to this podcast and find out the rest. Read More |
What to look for in 2019 in the world of trademarks?In this podcast, Erik discusses the continued increase in trademark application filings, the interesting case submitted to the Supreme Court, and the increase in scams. Read More |
How unique should your trademark be?Could you trademark the word Apple for your business use? This podcast reveals some great applications for the use of trademarks. Read More |
How long does the trademark application take?Some applications may take a few months while others years. What are the factors that affect this process? Read More |