How Long Does the Trademark Application Process Take?Although it takes a while to complete the trademark application process, Erik suggests you pay more attention to when you start rather than when the process is completed. In this episode he explains why. Read More |
Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counseling brands for maximum protection and growth.
Top Trademark Trends of 2020The year in review is one of Erik’s most popular episodes. No doubt COVID-19 has made this year a challenging one with vast implications in many areas. Yet there has been a surge in filing for trademarks and lots of other trademark developments that are noteworthy. In this episode, Erik covers some of the most important ones. Read More |
Trademark Search Tips and OdditiesDid you know that the USPTO trademark database is a goldmine with a wealth of information? But the key is knowing how to use it. In this episode Erik shares fascinating insights about what can be found with searches. TESS Help Menu: http://tmsearch.uspto.gov/webaka/html/help.htm Read More |
The importance of proper trademark filing signaturesProperly signed applications, renewals, and other submissions to the USPTO are critical. In this episode, Erik explains some of the “why” and the “how” when it comes to signatures at the USPTO. Read More |
Important notice regarding USPTO trademark fee increases effective Jan. 2, 2021The USPTO filing fees for new applications and for renewals will be increasing in just a few weeks. Erik provides details and explains why anyone who has been waiting to file a new application or renewal may be able to save money by filing this month. For more details, see: www.erikpelton.com/2021USPTOfeeincrease Read More |
IPSERIES: Trademarks and SMEs – Interview by Rita Anwiri ChindahFor our Christmas edition, i had Erik Pelton on this episode to talk about trademark for SMEs, the impact of covid 19, trends to look out for in 2021, Amazon registry, best form of trademark, big brands and small brands Read More |
Where trademarks and Covid-19 masks collideMasks are a necessity accessory in 2020, and with mask variations and brands, come trademarks and many USPTO trademark applications. Erik unmasks some of the details in this segment. Read More |
Episode 141: Fall 2020 Trademark Scam UpdateDid you know that Erik’s most popular, widely read and commented on blog posts are the ones he writes about scams? The USPTO trademark commissioner recently spoke on an online panel acknowledging that exposure to scam has been significant and growing. In this episode, Erik shares some tips to avoid these scams. Read More |
Episode 140: Do I need a Corporation or a LLC to File a Trademark?Episode 140: The simple answer is no. You don’t need a corporation or LLC to file but there are some considerations to be made as to whom actually owns the trademark. In this episode, Erik explains some critical items to consider in order to avoid trademark filing complications and even cancellation. Read More |
Episode 139: The Types of Acceptable Evidence for Trademark ApplicationsEpisode 139: There are different evidence requirements with the USPTO for services vs. goods. In this episode, Erik discuses these differences and the importance of proper evidence in the trademark application process. Read More |