Sunday’s game will feature a lot of trademarks! The teams, players, broadcast, halftime show, and stadium all feature brands. I’m not even counting all the commercials that will be viewed and dissected.
Here are some of the key trademarks (click marks or goods/services for USPTO records)
Carolina Panthers
- CAROLINA PANTHERS – registered for entertainment services, namely, professional football games and exhibitions and more
- KEEP POUNDING – several registrations for a variety of items, including Clothing, namely, shirts and jerseys
- TWO STATES. ONE TEAM. – registered for Entertainment services in the field of professional and exhibition football games
– registered for entertainment services, namely, professional football games and exhibitions and more
Denver Broncos
- ORANGE CRUSH – pending application for Education and entertainment services in the nature of professional football games and exhibitions and more
– registered for ENTERTAINMENT SERVICES IN THE NATURE OF LIVE PERFORMANCES BY A PROFESSIONAL FOOTBALL TEAM MASCOT
– multiple registrations for variety of goods and services including Football helmets
The Players & Coaches -several stars and players in the game own trademark registrations
– Peyton Manning’s PeyBack Foundation logo
- CAM NEWTON – registered for clothinng
– Cam Newton logo, registered for clothing
- B-WARE OF D-WARE – Bronco Demarcus Ware registration for Promotion and marketing services and related consulting
- RON RIVERA – Panthers’ coach registration for Educational and entertainment services, namely, providing coaching in the sport of football, and motivational speaking in the field of sports and leadership
- RIVERBOAT RON – pending application for clothing
The Broadcast
- The game will be called on CBS by Jim Nantz and Phil Simms.
- Nantz is part owner of THE CALLING wines.
- Halftime will feature:
Levi’s Stadium
Levi’s Stadium outside of San Francisco will be the site of the big game.Levi’s is one of the top brands when it comes not only to marketing effectively, but to protecting the brand and its trademarks. The branding – and protection – for the stadium name is phenomenal.
- the logo for the stadium incorporates the Levi’s logo
- LEVI’S STADIUM – Providing stadium facilities for sporting and entertainment events; providing information relating to sporting and entertainment events via the internet
- LEVI’S – Registered for providing stadium facilities for sporting and entertainment events; providing information relating to sporting and entertainment events via the internet
– registered for providing stadium facilities for sporting and entertainment events; providing information relating to sporting and entertainment events via the internet
– registered for providing stadium facilities for sporting and entertainment events; providing information relating to sporting and entertainment events via the internet
–registered for providing stadium facilities for sporting and entertainment events; providing information relating to sporting and entertainment events via the internet
NFL and other trademarks:
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