Hasbro / Parker Brothers was in the news last week...
Read More >>>Monthly Archives: February 2013
Anatomy of a new logo roll-out: VH1
Several recent logo changes have undergone a quick and public death: The Gap and University of California are two prime examples. Replacing a...
Read More >>>Love it or Leave it: HUBWAY bike sharing name and logo
Boston’s bike sharing program is called Hubway. Brilliant! The name of course is a play...
Read More >>>Interesting #hashtag trademarks
Twitter gave rise to “hashtags.” And now brands are using hashtags as part of trademarks and brand names and logos. Below are some...
Read More >>>My favorite client testimonial ever
In June of 2007 I took over a pending USPTO trademark application for a new client. The client’s former attorney passed away unexpectedly,...
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